614-401-8190 | chad@chadazeltine.com
Columbus, OH | Orlando FL
Left Brain Creative
Here are some samples of the various creative I produced for my clients, as well as, the agency where I was running the creative division.
Creative Content
These are a collection of SEO content tactics that included items like infographics, motion graphics, videos and articles that are designed to engage users with valuable content and create positive touchpoints with the brand that encourage social sharing.
Social Media Support
Part of the creative content program included content marketing support materials. Each piece was accompanied by an asset package that included social cards, site banners and email marketing assets.
Website Content
As part of the SEO program, on-page content was also generated that featured product and brand messaging to communicate key features and selling points to users, as opposed to soft sell edutainment-based creative content.
Partnership Program Documentation
Whether working with field sales, franchisees or 3rd party companies, cooperative programs require clear communication and guidelines in order to function effectively. I have created these guides from stakeholder interviews to design layouts.
Strategic Communication Documentation
I am routinely tasked with communicating initiatives, results and complex ideas to internal partners. These decks work in a similar fashion to infographics, only they educate an internal audience or make a case for approvals from executive leadership. The mission of each deck is to tell a compelling story about the content.
Email Campaigns
I have built email campaigns ranging from product launches, brand email newsletters, to email communications that support sales staff in correspondence. These emails have been created for use in many CRM systems including: Constant Contact, Exact Target/Salesforce Cloud, Contact Manager and stand alone.
